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	<title>propp</title>
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	<pubDate>Tue, 14 Jul 2026 15:54:01 +0000</pubDate>
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		<description>Propp translates dense knowledge into visual experiences


We partner with cultural institutions and companies to design identities, narratives, spaces and tools people can enjoy, understand, inhabit and use ///&#38;nbsp;


	The name is inspired by Vladimir Propp, the scholar who broke folk tales down into their underlying structures — an approach to complexity that informs how we work today.
 


	We partner with cultural institutions and companies to build identities, narratives, spaces and platforms people can enjoy, understand, inhabit and use. Our people-first approach cultivates interconnected experiences that reflect culture, community, and possibility.



	We work across four areas — identities, narratives, spaces and tools — moving freely between visual design, animation, data visualisation, editorial design and digital development. The medium changes; the way we work doesn't.





	
AREAS

	
	IDENTITIES
Propp designs visual identities and brand systems for institutions, foundations and companies — logos, formats, guidelines and campaigns built to grow and adapt over time.


	NARRATIVES

Propp turns archives, research and complex data into films, animations and editorial projects — for museums and universities, and for companies with a story to tell clearly.



	SPACES
Propp designs animations, installations and graphics that bring exhibitions, museums, showrooms and events to life — turning physical spaces into experiences people can understand and explore.



	TOOLS

Propp designs and builds websites, web apps and management platforms — from cultural archives to logistics systems — tools built around how people understand and use information.



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		<title>latest</title>
				
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		<pubDate>Wed, 10 Jun 2026 15:42:38 +0000</pubDate>

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		<description>Our latest projects are:</description>
		
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		<title>intro2</title>
				
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		<pubDate>Wed, 08 Jul 2026 16:28:02 +0000</pubDate>

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translating
dense knowledge into
visual experiences

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		<title>splash2</title>
				
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		<pubDate>Wed, 08 Jul 2026 16:27:59 +0000</pubDate>

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		<title>bottom2</title>
				
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		<pubDate>Wed, 08 Jul 2026 16:33:04 +0000</pubDate>

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    about&#38;nbsp;

	Our name is inspired by Vladimir Propp, the scholar who broke folk tales down into their underlying structures — an approach to complexity that informs how we work today.
We partner with cultural institutions and companies to build identities, narratives, spaces and platforms people can enjoy, understand, inhabit and use. Our people-first approach cultivates interconnected experiences that reflect culture, community, and possibility.
We work across four areas — identities, narratives, spaces and tools — moving freely between visual design, animation, data visualisation, editorial design and digital development. The medium changes; the way we work doesn't.



	
	identities
Visual identities and design systems for institutions, foundations and companies — logos, formats, guidelines and campaigns built to grow and adapt over time
	
	narratives
Archives, research and complex data turned into films, animations and editorial projects — for museums and universities, and for companies with a story to tell



	
	spaces
Animations, installations and graphics that bring exhibitions, museums, showrooms and events to life — turning physical spaces into experiences people can understand and explore
	
	tools
Websites, web apps and management platforms — from cultural archives to logistics systems: tools built around how people understand and use information






latest projects

	&#60;img width="2250" height="2812" width_o="2250" height_o="2812" data-src="https://freight.cargo.site/t/original/i/5c28ffc16a5889f1a4dece177b5035f53cc17369895c0896ba98424f2adbc1fa/Carosello_sobremesa-post4.jpg" data-mid="250214651" border="0"  src="https://freight.cargo.site/w/1000/i/5c28ffc16a5889f1a4dece177b5035f53cc17369895c0896ba98424f2adbc1fa/Carosello_sobremesa-post4.jpg" /&#62;
SOBREMESA, Vagaries of the palateA transnational pilot on food, migration, and cultural belonging in Europeidentities / narratives / tools


	&#60;img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/8b425e02b33c0c6cc571544e2395c600217b38966f41f2e61e8bef1676e0c0dd/THB.gif" data-mid="250214837" border="0"  src="https://freight.cargo.site/w/960/i/8b425e02b33c0c6cc571544e2395c600217b38966f41f2e61e8bef1676e0c0dd/THB.gif" /&#62;
Italian Design Day 2026
Visual identity for the Italian Design testimonials’ missions around the globeidentities


	&#60;img width="2161" height="2701" width_o="2161" height_o="2701" data-src="https://freight.cargo.site/t/original/i/f4d47a008487579f7d7023ccf47c82f3716dd8c121daa4d8feeed5f363794767/CartelloTavola-disegno-1-copia-62x.png" data-mid="250214831" border="0"  src="https://freight.cargo.site/w/1000/i/f4d47a008487579f7d7023ccf47c82f3716dd8c121daa4d8feeed5f363794767/CartelloTavola-disegno-1-copia-62x.png" /&#62;The Society of ObjectsVisual Identity for elledecor.it’s event at Milano Design Weekidentities / spaces
	&#60;img width="1536" height="864" width_o="1536" height_o="864" data-src="https://freight.cargo.site/t/original/i/6b131f1a0eed1283bdf9a50b932682a1d5f31af6951c2a1a2710f5897b2397b9/copertina-blog-1-1536x864.png" data-mid="250214738" border="0"  src="https://freight.cargo.site/w/1000/i/6b131f1a0eed1283bdf9a50b932682a1d5f31af6951c2a1a2710f5897b2397b9/copertina-blog-1-1536x864.png" /&#62;OVO Delivery platformThe full service cargobike digital tooltools



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		<title>bottom3</title>
				
		<link>https://propp.it/bottom3</link>

		<pubDate>Wed, 08 Jul 2026 17:32:38 +0000</pubDate>

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	Propp srl
P.IVA/C.F. 11675530965

	via Bernina 41
20158 — Milan, Italy
info@propp.it

	IG/@propp.it
	
YT/@studiopropp



&#60;img width="1895" height="515" width_o="1895" height_o="515" data-src="https://freight.cargo.site/t/original/i/bbac669fdc7fdee921e9c430c7b6056eb9d34f0e4a2eecce903dd0b6e9af310f/Untitled-4.png" data-mid="250214936" border="0"  src="https://freight.cargo.site/w/1000/i/bbac669fdc7fdee921e9c430c7b6056eb9d34f0e4a2eecce903dd0b6e9af310f/Untitled-4.png" /&#62;
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		<title>bottom2 copy</title>
				
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		<pubDate>Tue, 14 Jul 2026 10:47:45 +0000</pubDate>

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	We translates dense knowledge into vivid visual experiences




	
&#60;img width="3754" height="2108" width_o="3754" height_o="2108" data-src="https://freight.cargo.site/t/original/i/69dd546a23c06282707ceb1f717a0b183268e64269874f1fce9928768fad6d6e/Cover_Documentazione_V1.jpg" data-mid="250408053" border="0"  src="https://freight.cargo.site/w/1000/i/69dd546a23c06282707ceb1f717a0b183268e64269874f1fce9928768fad6d6e/Cover_Documentazione_V1.jpg" /&#62;









	
	We partner with cultural institutions and companies to build identities, narratives, spaces and platforms people can enjoy, understand, inhabit and use moving freely between visual design, animation, data visualisation, editorial design and digital development.
	





	
	Identities
Visual identities and design systems for institutions, foundations and companies — logos, formats, guidelines and campaigns built to grow and adapt over time
︎︎︎IDENTITIEs projects 

	

	
	
	&#60;img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/8b425e02b33c0c6cc571544e2395c600217b38966f41f2e61e8bef1676e0c0dd/THB.gif" data-mid="250396463" border="0"  src="https://freight.cargo.site/w/960/i/8b425e02b33c0c6cc571544e2395c600217b38966f41f2e61e8bef1676e0c0dd/THB.gif" /&#62;
	






	
	&#60;img width="2250" height="2812" width_o="2250" height_o="2812" data-src="https://freight.cargo.site/t/original/i/5c28ffc16a5889f1a4dece177b5035f53cc17369895c0896ba98424f2adbc1fa/Carosello_sobremesa-post4.jpg" data-mid="250396460" border="0"  src="https://freight.cargo.site/w/1000/i/5c28ffc16a5889f1a4dece177b5035f53cc17369895c0896ba98424f2adbc1fa/Carosello_sobremesa-post4.jpg" /&#62;

	
	
	NarrativesArchives, research and complex data turned into films, animations and editorial projects — for museums and universities, and for companies with a story to tell

︎︎︎narratives projects 

	






	
	SpacesAnimations, installations and graphics that bring exhibitions, museums, showrooms and events to life — turning physical spaces into experiences people can understand and explore︎︎︎spaces projects 


	
	


	&#60;img width="2161" height="2701" width_o="2161" height_o="2701" data-src="https://freight.cargo.site/t/original/i/f4d47a008487579f7d7023ccf47c82f3716dd8c121daa4d8feeed5f363794767/CartelloTavola-disegno-1-copia-62x.png" data-mid="250396462" border="0"  src="https://freight.cargo.site/w/1000/i/f4d47a008487579f7d7023ccf47c82f3716dd8c121daa4d8feeed5f363794767/CartelloTavola-disegno-1-copia-62x.png" /&#62;
	







	
	&#60;img width="1536" height="864" width_o="1536" height_o="864" data-src="https://freight.cargo.site/t/original/i/6b131f1a0eed1283bdf9a50b932682a1d5f31af6951c2a1a2710f5897b2397b9/copertina-blog-1-1536x864.png" data-mid="250396461" border="0"  src="https://freight.cargo.site/w/1000/i/6b131f1a0eed1283bdf9a50b932682a1d5f31af6951c2a1a2710f5897b2397b9/copertina-blog-1-1536x864.png" /&#62;
	
	
	ToolsWebsites, web apps and management platforms — from cultural archives to logistics systems: tools built around how people understand and use information
︎︎︎tools projects 

	





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		<title>bottom3 copy</title>
				
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		<pubDate>Tue, 14 Jul 2026 15:54:01 +0000</pubDate>

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	Propp srl
P.IVA/C.F. 11675530965

	via Bernina 41
20158 — Milan, Italy
info@propp.it

	IG/@propp.it
	
YT/@studiopropp



&#60;img width="1895" height="515" width_o="1895" height_o="515" data-src="https://freight.cargo.site/t/original/i/bbac669fdc7fdee921e9c430c7b6056eb9d34f0e4a2eecce903dd0b6e9af310f/Untitled-4.png" data-mid="250407996" border="0"  src="https://freight.cargo.site/w/1000/i/bbac669fdc7fdee921e9c430c7b6056eb9d34f0e4a2eecce903dd0b6e9af310f/Untitled-4.png" /&#62;
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